Decoding Dgital Media Narratives : The Semiotic Implications in Digital Media Amidst the Al-Aqsa Flood on October 7th, 2023
تاريخ النشر: 11/10/2024
الناشر: دار الأيام للنشر والتوزيع
مدة التأمين: يتوفر عادة في غضون أسبوعين
نبذة الناشر:Media with a political dimension and global issues is as old as media itself, but it has seen a significant increase recently with the advent of digital media, which has had a major impact on political trends. This semiological analytical study aims to analyze Piers Morgan's YouTube videos on the ...Israeli-Palestinian issue using a semiological approach and employing Roland Barthes' methodology. The study aims to identify Morgan's techniques, foundations, and viewpoints in each situation and with each guest, as well as his stance on this war, which has been promoted in both the Arab and Western worlds, and his attempt to build global public opinion. By analyzing the study sample according to all the stages and levels outlined in Barthes' methodology, which include technical Editing , the denotative level, and the implicit level, we reached deep results that address the study's problem. These results revealed Piers Morgan's stance opposing the Palestinian cause, portraying Hamas negatively regardless of Israeli crimes, and depicting Israel as a victim. Additionally, it became evident that he recently sought to change his position to increase viewership. إقرأ المزيد